Dolce Lounge

CASE STUDY

Challenge

Dolce Lounge provides beauty and wellness services in Langley, BC. They believe in prioritizing physical and mental wellbeing above all else. The lounge was designed to provide customers with a respite of tranquility from their busy day-to-day lives. To give an immersive experience, every touch-point needed to be carefully considered. From the calming, neutral colours to the refreshments, privacy drapes and silent appointment options, they ensure your visit is not a task to check off, but rather an enlightening and refreshing experience.

Solution

The visual identity we created for Dolce Lounge was the first step in its physical fruition. We were inspired by the vision of the founder and her desire to positively impact those around her. For the logo, the softness of all lowercase letters was the clear choice, with letter shapes that feel buoyant and happy. The swoop on the unique ‘g’ was designed to mimic the motion of a nail artist’s brush while the warm, neutral colour palette immediately evokes serenity. The embossed details and champagne gold foiling on the print pieces are undeniably luxurious.

ELEGANT

CLEAN

WELCOMING

“

When starting Dolce Lounge I had a vision, but it couldn’t have come to life without the help of Covet Design. Britt from the beginning was so professional to work with. She took my vision and was very honest about her thoughts, providing valuable input. Her communication is punctual and she is always very thorough and thoughtful; you never feel lost, always feeling safe. You can trust her to create a brand that you can be proud of and one that consumers can connect with. I highly recommend Britt for any and all projects, she has always been a pleasure to work with and I would use her time and time again.